Bikenomics
From Sunday Morning 14 December 2014
A report published this month estimates cycling contributes $350 billion to the European economy annually and employs more people than mining and quarrying combined. And a University of Auckland study released earlier this year found that every dollar invested in improving cycling infrastructure results in $20 of economic benefits. Sunday Morning producer Jeremy Rose takes a look at the cycling economy both here and abroad and visits Hawke’s Bay where cycle tourism is booming.
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