3 Oct 2023

Weet-Bix heading back to The Warehouse shelves

From Midday Report, 12:16 pm on 3 October 2023

The stoush over Weet-Bix has finally been resolved with Sanitarium agreeing to resume supply to The Warehouse. 

Last week the manufacturer said it would stop sending stock to the retailer due to supply constraints.

The decision outraged customers, worried the company was playing favourites with the supermarkets, which set higher prices.

The Warehouse laid a complaint with the Commerce Commission.

Sanitarium declined our request for an interview, but in a statement said it will reduce the amount of Weet-Bix it exports to Asia and the Pacific to ensure enough stock for The Warehouse.

The Warehouse's Chief Product Officer Tania Benyon spoke to Charlotte Cook.